Madhur Choudhary
Updated March 2012
Digital Marketing | Social Media | Branding

With over 4 years of international experience in the software industry, I am looking for an opportunity to blend my passion for creativity with my experience in technology. My strengths include: 

  • Developing successful campaigns, strategies, and solutions for companies 
  • Demonstrating business acumen and ability to translate knowledge and goals of the company to its business and marketing strategy
  • Successfully engaging key stakeholders and delivering projects within tight deadlines

IT Director (MBA in India batch)

  • Schulich School of Business
  • Jan 1, 2011 - Current
  • ☛ Initiated and successfully maintained the first blog (Life @ Schulich India) for the Schulich India cohort to attract prospective students and keep current students and alumni well informed of program activities. The social media interaction with students has helped in increasing the admission levels by 30%

Senior Software Engineer

  • Ebix Inc (US & India)
  • Jul 1, 2006 - Dec 1, 2010
  • (Product Based Software Company, Previously known as E-Z Data Inc, CA, USA) ☛ Worked closely with marketing team to develop customized modules and Extraction Transformation & Loading i.e. ETL tool for an enterprise level CRM software for clients such as MetLife, Guardian, Knights of Columbus, Ameriprise, etc. ☛ Successfully managed upgrading an in house ‘Data Exchange’ product for the enterprise level CRM software, resulting in a 50% improvement in efficiency ☛ Led and motivated a team of 5 with limited resources during recession and acquisition (after a 30% layoff) to bring back service levels to around 90% ☛ Experience in working with cross functional teams in both India and US ☛ Expertise and hands on experience with Programing Languages and Database i.e. Java, PHP, C, Oracle, IBM DB2, and MySQL
Vital Stats
Continents Visited
Consulting for Companies (Social Media)
Websites & Blogs Online
Klout Score
Skill Proficiency
York University - Schulich School of Business
International Business, Operations, IT
☛ Focus in Marketing, Branding, Strategy and International Business
☛ Served as IT Director for Schulich India cohort for the academic year 2011 - 12
☛ Working extensively with a confidential client on a consulting project for 8 months to provide strategic recommendations
Bachelor of Engineering'06
RTM Nagpur University
Electronics & Communication
☛ Selected as the Branch President for the academic year 2005 - 06 and organized various educational and cultural programs
☛ Won over 10 national level project competition, technical paper, quiz contests and cultural contests over a period of 4 years
☛ Organized the national level technical festival as a part of student's core committee during the academic year 2005-06