Jayna Tuiasosopo
Updated April 2014
Communicative | Analytical | Collaborative

Daughter to Filipino-American and a Samoan-American parents, I grew up in the culturally diverse melting pot known as the San Francisco Bay Area.

With an eye for fashion, and the world as my color palette, I am interested in a career in merchandise marketing. This, I have learned through real-life experiences. As a part-time brand and visuals associate at the Gap located in San Diego, I not only work with visuals and branding for the store in Fashion Valley, but I also run the store’s Facebook and Instagram accounts. However, my educational path into the fashion and marketing industries have been eclectic, to say the least.

As a biology student with a knack for writing, I have a desire to connect with people on a level deeper than what could be achieved through any science profession. The ambition to do more sparked my interest in exploring other fields of study at San Diego State University and in my second year at SDSU, I declared a second major in public relations. With a scientific outlook, a strategic mind and a tendency to analyze every situation from macro- to microscopic levels, these two very opposite areas of study have allowed me to view the world in ways that could not be achieved by solely studying a single major.

My current internship position as the Digital Marketing Intern at CreativeMob has also greatly increased my desire to enter the marketing field. Here, I develop content for CreativeMob’s clients,  perform SEO for each social media platform used and create media contact lists for events locally and nationwide.

Aside from the academic score card, I have a passion for bay area sports teams, all things Disney and most importantly, cold weather.

Timeline

Social Media and Public Relations Intern

  • Social Advocates for Youth
  • Mar 1, 2013 - Aug 1, 2013
  • Post recruitment ads for volunteer opportunities on various websites and conduct other outreach and recruitment activities Published a bimonthly volunteer e-newsletter Assisted with public relations activities such as social network media, in-kind supply drives, and publication preparation

Sales Associate

  • Gap Inc.
  • Jun 1, 2011 - Current
  • -Transferred from a position in Burlingame, Calif. to San Diego, Calif. in August 2011 -Coordinated with the management team to create an interactive social media presence on the store's personal Facebook -Presented "Items of the Week" and incentives for customers to interact with the brand online -Scheduled weekly updates for the store's Facebook page -Assisted in the creation of displays to make the store aesthetically pleasing and influence sales -Set up the store prior to openings to highlight and promote new products weekly -Began as a sales associate, working with customers and transferred to the brand team after two years

Team Member

  • Jamba Juice
  • Aug 1, 2008 - Aug 15, 2010

Digital Marketing Intern

  • CreativeMob
  • Jan 24, 2014 - Current
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Education
Bachelor of Arts (BA)'14
San Diego State University-California State University
Journalism with emphasis in public relations
Bachelor of Arts (B.A.)'14
San Diego State University-California State University
Biology, General