Rahadian Agung
Updated October 2011
Digital strategic planner
11 years experienced at digital Industry in Indonesia, having a great understanding about Indonesia internet & mobile users behaviors. Key client experiences include Axe, Lifebuoy, Telco Indonesia Company ( XL & Telkom ), Samsung, Nokia, Danone ( mizone ), Ford indonesia, Cigna Insurance. Rahadian spent about 10 years within multinational digital agency, Internet & mobile companies in Indonesia such as Wunderman Indonesia as a Business Director and Digital Strategic Planner, bubu.com as a Creative Director, Jatis mobile and Rileks.com entertainment portal.
Timeline
Digital strategic planner consultant
- Independent consultant
- Sep 1, 2011 - Current
Head of Strategic Marketing & CRM
- Metranet Indonesia
- Jun 1, 2011 - Sep 1, 2011
Business Director
- Wunderman
- Jun 1, 2010 - Jun 1, 2011
- Developing a business plan to grow Wunderman Indonesia operation, identify new key business opportunities and develop new business pipeline, manage and supervise current team and grow their skill & expertise, identify a new talent, promote and build reputation of Wunderman Indonesia operation. Report directly to Regional Network Development Director and Wunderman Asia regional team. Achievement : Lester Wunderman Awards 2010 - CEO Achievement Nokia C3 Eksismeter Danone - Mizone Flashmob
Digital Strategic Planner
- Wunderman
- Apr 1, 2009 - Jun 1, 2010
- Articulate digital consumer insights to drive communications strategies and programs. Best Achievement : Nokia Indonesia Digital Campaign (2009) & Danone - Aqua tactical campaign
Creative Director
- Bubu.com
- Mar 1, 2006 - Apr 1, 2009
- Understand client’s strategic goals and brand, analyze the creative team, environment, processes & technologies. Develops basic presentation and communication approaches also directing for art and technology aspects. Make decisions on a daily basis that ensure both profitability and creative quality. Continually learning, evaluating and implementing new marketing communications technologies within the agency and for client campaigns. With the account lead, assure that internal and client presentations are on time, professional, engaging, persuasive and supported by a sound rationale. Work collaboratively with partners, participate in company strategizing, and make recommendations for changes to the creative function to meet market changes, competitive threats or to support strategic plans. Best Achievement : Axe relaunch digital campaign 2008, Agent 817 XL tactical campaign, Kalbe Nutritionals web structure, Telkom & XL web revamp concept ( 2008 ), Payment gateway concept & process for Bubu's partner
Creative Unit Head
- Jatis Mobile
- May 1, 2005 - Feb 1, 2006
- Managing all the creative team including print ad designer, web designer, copywriter and video editing team. Creating the marketing concept and strategy for Jatis Mobile product also creating communication and creative presentation for Jatis Mobile's clients. Reviews and approves art, TVC's and copy materials developed by staff for own product and clients. Handling Import Musik one of the partners project for ideas and communication approach. Best Achievement : Jatis mobile Print ads with TVC's production process, ASTRO TV web & Import Musik project
Web Consultant
- Unocal/Chevron Indonesia
- Sep 1, 2002 - Sep 1, 2004
- 2 years contract as a Web Consultant for Unocal Indonesia ( now Chevron Indonesia ). Contributing the strategic plan, creative ideas and insight for revamping internal web ( Intranet Web ) and develop basic strategy for communicating the new Unocal Intranet Web. Working together with programmer to develop any web application for Unocal Indonesia. Best achievement : "Paperless internal campaign"
Creative Director
- Praisindo
- Mar 1, 2000 - Sep 1, 2002
- Understand company & client’s strategic goals and brand, analyze the creative team, environment, processes & technologies. Develops basic presentation and communication approaches also directing for art and technology aspects. Continually learning, evaluating and implementing new marketing communications technologies. With the account lead, assure that internal and client presentations are on time, professional, engaging, persuasive and supported by a sound rationale. Work collaboratively with partners, participate in company strategizing, and make recommendations for changes to the creative function to meet market changes, competitive threats or to support strategic plans. Best achievement : Rileks.com entertainment portal ( 2002 ), Video Music Indonesia web ( 2001 ) & Djarum Super portal ( 2002 )
Sr. Web Designer
- Metamedia Interactive
- Jan 1, 2000 - Mar 1, 2000
- Translating a client's marketing or informational content into a functional website. Mapping or outlining a website's structural content. Creating or editing images and graphics for website use. Determining all coding requirements for site creation including: e-commerce capability, forms and specialized scripts. Creating templates of approved website layout. Best Achievement : Maharita Sites & Gado-gado.net ( e-commerce site )
Owner
- Portrait Creative
- Jan 1, 1999 - Jan 1, 2000
Owner
- Didjital Arts
- Jan 1, 1998 - Jan 1, 1999
Job Duties
Skill Advancement
Skill Proficiency
Quote
Education
'98 |
Universitas Trisakti
Economics
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